Video Home Tours are the next best thing to reality.

• According to the Wharton School of Business in Philadelphia, video is 72% more effective than print, and it can hold a viewer’s attention up to 18 times longer than still photos alone.
• Adobe Flash is already installed on 98% of all desktops therefore there is generally no need for any further downloads in order to view the videos.
• Video home tours can set you apart from the competition. Here’s what you should consider before rolling the tape. Excerpt from Realtor Magazine online: Take potential buyers behind the scenes with a video home tour. Footage of the spa-retreat master bedroom or the gourmet kitchen can generate buzz for your listings — without buyers ever having to step foot in the house. Read article.
• Rich media, including online video tours, can be a powerful tool for exposure. Excerpt: “RICH MEDIA, INCLUDING FLASH AND streaming ads, have a greater effect on advertisers' brand metrics than JPEG and GIF ads"
  Source: MediaPost Publications
• Viewing streaming videos online has become an integral part of web surfing habits for millions of internet users. Excerpt: "In June 2005, more than 94 million people in the U.S., or 56 percent of the domestic Internet population, viewed a streaming video online."
  Source: comScore Media Metrix